SUCCESS at search engine optimisation can transform your business. Ranking highly in search results will deliver new business. But beware the shysters! There are no shortcuts. It takes research and great content to win over Google.
IT'S TOP content that makes a website work. No customer picks up the phone because a website uses elegant coding or the fonts look pretty. Quality design definitely plays a valuable supporting role but Content Rules the Web.
THERE'S an art and science to proper websites. If you want to "just put something up" then expect disappointment. User Experience (UX) is guiding visitors to act as you want, but in a way that's natural and friction-free for them.